| Our marketing
program is a comprehensive database-marketing application
structured and orchestrated by a senior Marketing Coordinator
who works hand in hand with your marketing director and/or
restaurant manager(s).
This strategist handles everything for you; from overseeing
data collection and entry, to designing and executing physical
mailings and e-mailings, to tracking results.
All the tools necessary for the implementation and execution
for each campaign are included in our program: paper, printing,
programming, copy writing, graphic arts, personalized mail
merges and e-mail merges, etc… All you need to do
is give your approval for each campaign.
What you get is a powerful tool aimed at generating additional
income.
Comprehensive all-in-one resource :
- Implementation
- Data collection
- Data entry
- Database growth reports (monthly)
- Courier services (next day) for all necessary communication
between each location and our service bureau
- Copywriting
- Graphic design
- Website strategy, design and hosting - Printing and assembly
(physical mailings)
- Supplies (paper, envelopes, gift certificates, etc)
- Necessary telemarketing efforts on cross-promotions
- Personalized e-mailings
- All necessary coding and programming for full multimedia
e-mails (motion, music, interaction…)
- All lists necessary for campaigns targeting local neighborhood
organizations (sports team, schools, special interest clubs,
hotels, concierges/front desks etc…)
- Bi monthly tracking and service support for each location
- Full execution of corporate marketing campaigns (aimed
at local corporations in order to increase lunchtime traffic)
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